What does the How to Run Facebook Ads 2.0 course covers?
How to Run Facebook Ads 2.0 course will teach you an easy-to-follow, step-by-step blueprint to create winning ads from scratch, using whatever budget you have to work with.
Here is an overview of the course modules:
- MODULE 1: Facebook Foundations – Core principles and essential knowledge to craft winning ads from day one.
- MODULE 2: Finding Your Target Market & Buyers (Top Of Funnel Prospecting) – Finding your target market every time and driving the right traffic.
- MODULE 3: Warming Them Up at Middle of Funnel (Re-Engagement) – Driving massive traffic by warming up cold prospects through targeted content and offers.
- MODULE 4: Converting to Buyers at Bottom of Funnel (Remarketing) – Strategies for scaling and closing sales.
- MODULE 5: Ad Creative That Converts – Building compelling ad creatives.
- MODULE 6: Troubleshooting Common Problems to Avoid Costly Mistakes – Fixing issues and overcoming challenges in your campaigns.
- MODULE 7: How to Thrive in the New Facebook – Navigating the evolving Facebook landscape.
- MODULE 8: Creative and Tactics – Advanced creative strategies including influencer allowlisting, static/narrative ads, and innovative testing.
- Bonuses – Supplementary training that extends the core curriculum.
The course also covers the growing trend of Advantage+ campaigns, reflecting the latest Facebook updates.
With the How to Run Facebook Ads 2.0 course, you’ll learn how to bring in new leads and customers at a profit every day!